Subscribe

Join our newsletter & stay updated

 
Amazon Prime Video signs exclusive deal to offer ad-free ChuChu TV content
By Vikas SN | ETtech on April 5, 2017
Amazon Prime Video signs exclusive deal to offer ad-free ChuChu TV content
By Vikas SN | ETtech on April 5, 2017

Amazon India has signed a long term deal with Chennai-based ChuChu TV Studios to make Amazon Prime Video as the only destination to offer all of ChuChu TV’s existing and future videos on an ad-free basis.

 

“ChuChu TV is one of India’s top animators and their series of upbeat songs and colorful animations is much-loved by kids worldwide.” said Nitesh Kripalani, Director and Country Head, Amazon Prime Video India. “We are very happy to partner with ChuChu TV to add to our existing bouquet of kids’ content for ad-free entertainment.”

 

ChuChu TV manages a collection of YouTube channels that focuses on kids content like nursery rhymes and other kids’ songs. Its flagship YouTube channel ‘ChuChu TV’ is the third largest YouTube channel with 8.1 million subscribers at the time of writing this story.

 

“We are delighted to partner with Amazon Prime Video to showcase our content as we understand the need for quality storytelling and safe viewing especially for children. We hope that children and their parents alike, enjoy and appreciate the content line-up that we have to offer especially since it is an ad-free environment.” said Vinoth Chandar, CEO & Creative Director, ChuChu TV Studios.

 

Over the past few months, Amazon India has signed several content partnerships to improve the catalogue of kids content on Prime video service.

 

More Articles

  • How ChuChu TV is reinventing kids’ entertainment

    By Kohli-Khandekar on  August 14, 2017

    It started simply enough. Vinoth Chandar wanted to amuse his two-and-a-half-year-old daughter Harshita, affectionately nicknamed ChuChu. That is how the Chennai-based techie made an animation character based on her. It sang nursery rhymes and songs, and his daughter loved them; but so did thousands of kids from around the world when he uploaded a couple of videos on the Web in 2013. Chandar then got together with four friends to set up ChuChu TV Studios. B M Krishnan rewrote the lyrics of...

     
  • Humpty Dumpty Too Traumatic? In This More Sensitive Version, He Survives

    By Eric Bellman on  September 24, 2017

    Like many Indians, B.M. Krishnan grew up with both local and Western nursery rhymes. Even as a child, he figured the English ones just didn’t make much sense. The tale of the downfall of Humpty Dumpty—universally and perplexingly portrayed as a giant egg with limbs—still upsets him. “It is saying something cannot be fixed, cannot be repaired. That is not something you tell a child,” Mr. Krishnan complains. “Why should Humpty be like that? So pathetic. Let him go to the doctor...

     
  • Fast train to success

    By Anjana Vaswani on  October 8, 2017

    Little Miss Muffet earns a pat on the back for facing her fears, Humpty Dumpty learns from his fall, and the wall is cordoned off to prevent future mishaps, and undeterred by their first experience, Jack and Jill resume their trek up that hill with their heads held high because "where there's a will, there's a way." These are the altered plots of just some of the animated nursery rhyme videos that have made four-year-old YouTube channel ChuChu TV something of a worldwide sensation. "All videos...

Comments  Show comment Form

Leave a Reply

Your email address will not be published. Required fields are marked *

Or

*

Support