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Videos: Why you may not know of India's third-largest YouTube channel
By Special Correspondent on April 5, 2017
Videos: Why you may not know of India's third-largest YouTube channel
By Special Correspondent on April 5, 2017

It’s so big that, theoretically, each person in India could have watched its videos at least three times.

It has close to six billion views. Over six million subscribers. Yet, very few adults who aren’t parents might have heard of ChuChu TV Nursery Rhymes, a YouTube channel with an office in Chennai that writes nursery rhymes and makes animated videos set to them. It’s that simple.

And it’s India’s third largest YouTube channel, with earnings estimated by Social Blade to be between $ 728,000 and 11.7 million. Based on PewDiePie, the most popular YouTube channel in the world with 46 million subscribers (estimated earnings: between $930,000 and $15 million; reported income: around $12 million), a safe guess for ChuChu TV would be somewhere at the halfway point (a lot of revenue is lost because of ad blockers or by people skipping the ads).

 

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