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  • Dream Theatre Plans ‘ChuChu TV’ Program

    By License! Global in licensemag.com

    Licensing agency is on board to grow the India-based YouTube channel globally. “ChuChu TV,” one of Asia-Pacific’s most watched YouTube channels from India, has appointed Dream Theatre to launch its global consumer products business. Dream Theatre is currently creating style guides and business templates for the brand in categories including toys, gaming, publishing and apparel, among others. The agency will also collaborate with licensing agents, toy companies, publishing houses and...Read Full Article

  • ChuChu TV’s new consumer products biz expects 8 to 10 per cent as royalty

    By Team in Indian Television

    MUMBAI: ChuChu TV, Asia-Pacific’s most watched YouTube channel for toddlers from India, with over six billion views and six million subscribers, has partnered with Dream Theatre to launch the global consumer products business for the brand. Given its global appeal and audience, ChuChu TV has now partnered with Dream Theatre to launch the ChuChu TV Consumer Products business globally. Toys, gaming, publishing, apparel will form the core categories, which will hit the market by April...Read Full Article

  • ChuChu TV partners Dream Theatre to launch its global consumer products

    By Shashwati Shankar in Economic Times Tech

    Chennai-based Indian YouTube channel ChuChu TV has tied up with entertainment licensing firm Dream Theatre to launch its global consumer products. Under the two-year business deal, Dream Theatre will help ChuChu TV bring out toys modelled on its characters, as well as make the IP licence-ready. "On the revenue front, we will be getting a royalty percentage for the deals which happen, in addition to this, our characters will be upgraded to 3D," said Vinoth Chander, creative...Read Full Article

  • Videos: Why you may not know of India’s third-largest YouTube channel

    By Special Correspondent in scroll.in

    It's so big that, theoretically, each person in India could have watched its videos at least three times. It has close to six billion views. Over six million subscribers. Yet, very few adults who aren’t parents might have heard of ChuChu TV Nursery Rhymes, a YouTube channel with an office in Chennai that writes nursery rhymes and makes animated videos set to them. It’s that simple. And it’s India’s third largest YouTube channel, with earnings estimated by Social Blade to be between...Read Full Article

  • ChuChu TV wields rhyme and reason to conquer YouTube

    By Ashish K. Mishra in Live Mint

    ChuChu TV is the third largest YouTube channel in India with close to 5 million subscribers. Here’s what makes it tick B.M. Krishnan, 45, is singing. Softly. In his heavily accented, sing song voice.   Hey diddle diddle, The cat and the fiddle, The cow jumped over the moooon. The little dog laughed, To see such fun, And the dish ran away with the spoooon. He stops. “What do you think it means?” he asks. “It probably means nothing,” he answers...Read Full Article